MET Helmets x Tadej Pogačar

MET Helmets x Tadej Pogačar

MET Helmets (Italy) - Press Release: Next chapter with Tadej Pogačar starts now!

We are extremely delighted to announce that one of the most successful athletes of his generation, Tadej Pogačar, will begin the next chapter with a renewed and different partnership with MET.

We exchanged ideas in order to create something bespoke for him taking inspiration from beauty, uniqueness, his hunger of win and the mutual aim of creating an emotional bond with the future generations.

The Tadej Pogačar official logo is the result of the naming and the monogram which is the central element for the athlete’s visual communication system. The name’s initials “T” and “P” are simplified with a nimble and dynamic shape identifying him and symbolically embodying his activities, achievements, goals and signature tufts.

Our story together has only just begun. We are really ready to see what’s out there for us. Just Around That Next Curve.

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