Industry Nine (United States) - Press Release: Expanding the 2021 lineup from road to trail, new wheelsets and hubsets are available now. New products include an all-new road hubset, a refresh of the legendary Enduro 305, and an update to the ever-popular Ultralite rim. The evolved wheelset lineup keeps pace with trends in the industry with a focus on ride quality and optimal fitment for the latest tire offerings. 

1/1 Road Hubs:

The proven technology of the 1/1 mountain hubs is now available for drop bar bikes. Bringing legendary i9 performance to a wider audience, the 1/1 road hubs feature high capacity bearings capable of handling anything the road or trail can throw at them. Explore sections of forest that seemed off limits to drop bar bikes with the 1/1 hubs featuring 90 points of engagement.

2021 Enduro 305:

The best alloy Enduro rim on the market just got even better. Re-invented to allow you to ride longer and harder than ever before, the newest generation of EN305 is designed with a thicker bead wall to prevent from pinch flats and a shallower rim profile to minimize trail chatter while holding any line.

Ultralite 250 Mountain:

A wheelset built to break the tape on the XC course that can keep the enduro crowd in sight? What sounds like a fictitious innovation is the latest UL250 Mountain Wheelset.  Adapting to today’s XC bike tire preferences, the Ultralite line hits the refresh button with a wider 25mm inner rim width capable of seating tires ranging from 2.1”-2.4” with ease.

Ultralite 250 TRA:

Go further afield and discover new routes aboard the wider and more confident UL250 TRA. At home on any drop bar exploration, the direct-thread hub and spoke system found Torch Road Alloy chassis takes advantage of our new UL250 rim to create a fully color customizable wheelset with unrivaled handling precision when terrain gets rough and tumble.

Ultralite 250 CX:

Fast and efficient pedaling meets off-road readiness in the UL250 CX. Perfect for those rides that achieve equal parts road and gravel, the sprightly and comfortable chassis is built to our svelte Torch road hubset laced to 24 Sapim CX-Ray spokes. Tick off miles with ease aboard the updated, lightweight 400g 25mm rim, capable of handling any tire your frameset will allow.