DAHON North America Inc. (China) - Folding bike brand debuts new programs and announces search for partners at China Cycle.
World leader in folding bikes, DAHON, launched an initiative that will see the global brand share its IPR (Intellectual Property Rights), along with an extensive range of parts and accessories, to valued partners.
The new program was revealed during an exclusive launch event at China Cycle.
DAHON are searching for partners to join the brand-new IPR Sharing Program with which they are looking to offer solutions to the ever-changing challenges faced by the bicycle market through tried and tested IPR and parts and accessories.
As a pioneer in green, urban mobility, DAHON are offering a selection of both old and new components which includes the Deltec safety cable accessory, an add on compatible with multiple folding bikes that increases frame rigidity to offer added peace of mind, alongside other parts and accessories such as pedals, handle posts, cranksets and more. The available IPR optimizes the performance of both regular and folding bikes in unique ways and exceeds all quality and safety expectations.
Further to accessing notable DAHON IPR and parts and accessories, licensees will be able to use the DAHON brand as part of the Double Branding Program. The DAHON trademark could be used on bike or ebike categories and can help raise brand value.
In addition to the launch of the new IPR Sharing Program at China Cycle, DAHON is presenting its 2020 range of folding bikes and accessories, which features some brand-new models as well as updated best sellers.