Adidas (Germany) - Adidas brand is thrilled to announce the launch of its new top-of-the-line performance eyewear collection. Adidas has a long history and deep-rooted connection with sport. Its broad and diverse sports portfolio, from major global sports such as track and field and golf to endurance sports such as cycling, running, and climbing, has enabled the brand to transcend cultures and become one of the most recognized and iconic global brands.

The adidas Sport eyewear collection focuses on best-in-performance athletic materials with the impact-resistant and ultra-lightweight TR90 injection molding for the frame, as well as the visual enhancement of your surrounding light, color and contrast with the Kolor Up™ technology applied to their scratch-resistant lenses. These frames are contemporary and versatile in style, taking you from the streets of urban running and cycling, to the mountain bike trail, and to the golf course and back. takes you from streets and stadiums to trails and tracks. adidas Sport eyewear elevates every moment, protecting your sight and transforming your vision allowing you to see all details in all conditions.

The collection’s premier unisex competition style, the wrap frames of the SP0001 and SP0015 are made of impact-resistant and ultra-lightweight TR90 material and four-position adjustable nose pads, allowing comfort and protection over long periods of wear. The thin, wrap temples are outfitted with rubber tips for the perfect grip, a metal temple core allowing easier adjustments and greater comfort, and a special safety hinge lock system to reduce the chance of lens scratches. The flat-top silhouette is equipped with an innovative 12-intake aerodynamic ventilation system ensuring a clear lens in all weather conditions.

The 7-base toric lens offers maximum sun protection and a wide, uninterrupted field of vision. Each frame offers a one-click interchangeable lens system with two lens options for bright and low light levels.

SP0003 and SP0012 bring a feminine urban style to a sporty silhouette and lightweight frame.  Both models are made with TR90 material for impact-resistance and lightweight comfort. Designed with an innovative ventilation system consisting of 12 small aerodynamic air intakes, lenses are guaranteed to stay clear in all conditions. Temples are designed to stay put thanks to a slight wrap and gripping rubber tips for a second-skin kind of feel. The SP0003 have adjustable nose pads for a customized fit.

Contemporary in shape but built for performance, the squared-off shields in frames SP0004, SP0005, and SP0021 are built with the stress-resistant, ultra-lightweight TR90 material. The frame’s temples are thoughtfully designed with rubber tips for the perfect grip, a metal temple core allowing easier adjustments and greater comfort, and a special safety hinge lock system to reduce the chance of lens scratches. Suitable for all face shapes, the style’s nose pads can be adjusted in four positions for the perfect fit. Finally,  an innovative ventilation system consisting of seven small aerodynamic air intakes ensures a clear view in all weather conditions.

Part of the urban product segment, the approachable, rectangular style of SP0007 and SP0006 are designed to take you from trail to town. Made of ultra-lightweight, impact-resistant TR90 material, the frames are designed to stay put with wrap temples and rubber temple tips. The flat-top style comes with an innovative ventilation system consisting of 12 small aerodynamic air intakes, ensuring a clear view in all weather conditions.